# Marketing (/ai/reference/marketing)

Promotions, price lists, gift cards, loyalty and reviews. Every tool is available in typed mode, and every record type and action in compact mode.

| Toolset | Tools | Needs |
| --- | --- | --- |
| [Gift cards and loyalty](/ai/reference/marketing/rewards) | 20 |  |
| [Price lists](/ai/reference/marketing/price-lists) | 13 |  |
| [Promotions](/ai/reference/marketing/promotions) | 19 |  |
| [Reviews and engagement](/ai/reference/marketing/engagement) | 17 |  |

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